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In The Press 01-01-2011b

2011 resolution: don't buy the cheapest - DailyFinance.co.uk

"My New Year's Resolution is never to buy cheap again. Websites and personal finance columns that advise us to seek out the "best" deal and shop around for the cheapest, do us a disservice. Cheap is rarely cheerful. Consumers trying to push down prices end up with worse quality, inappropriate products and ruin the market for everyone. ..."

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